Let's talk coverup baby!

While most of you ladies don't like to apply or hate the look of foundation and coverup, the truth is maybe you just haven't found the right one. Trust me, I've been through trials and tribulations to find the right color and texture. The one thing that I think we've all been through is finding the right one that covers evenly and doesn't look or feel like cake. Whether its to covers those dark circles under your eyes, cover up uneven tone or to coverup that annoying zit, we should all know what we are looking for because foundation, concealer and tinted moisturizer are not created equal. So let's begin by breaking it down to a science with each type of coverage and what it is used best for



Full coverage foundation: Coverage is very opaque, and used to cover birthmarks, vitiligo, hyperpigmentation and scars. It is sometimes referred to as “corrective” or “camouflage” makeup. It generally contains up to 35% pigment,  professional brands such as "Makeup forever," is designed for use on stage, and contains up to 50% pigment. Most celebrities are wearing a full coverage makeup. Mary Kay have to types of full coverage makeup that I love! Both are customized to your skin type, one being for normal/dry skin and the other for oily/combination skin that absorbs oil and controls shine.  Make sure to check them out!
 For Normal/Dry Skin   For Oily/Combination Skin


Medium coverage foundation: Coverage is mostly used to cover freckles, discolorations, blotchiness, and red marks left by pimples. Generally contains a 25% pigmentation. I would say that Mineral Powder foundation (like Bare essentials) would fit into this category as well. 
I use Mary Kay's Medium coverage foundation in Beige 300. Mary Kay's Medium Coverage




Tinted mosturizer: Covers unevenness and slight blotchiness, but is not opaque enough to cover freckles. Generally contains a 15% pigmentation.
Check out the tinted moisturizer with Spf 20


Concealer: Used best to mask pimples, dark circles and other small blemishes visible on the skin. Can be used alone, but in my opinion best used in conjunction with foundation. Contains the highest amount of pigmentation of all.  Great Concealer!


Okay, so now that we've got that down, let's discuss application tips! 


The absolute best way to apply foundation or any type of concealer is with a liquid foundation brush. Think about it in a different light, you wouldn't comb your hair with your fingers you would use your hair brush, so why apply foundation with your hands. Its quick and easy you think, but actually application with a foundation brush is a lot easier, corrective and way more effective for hygiene purposes. Your hands are walking germs, and even if you've washed them beforehand why have foundation all over them and taking the risk of getting your clothes dirty. But its personal preference so let's move right along! Want a foundation brush?


- Primer vs. no primer: I personally have not used a primer for my own application but I honestly will now that I'm selling primer. I've had primer put on for several occasions by another makeup artist during photo shoots. Primer works best to smooth out skin texture and extends the life of foundation throughout a long day. It is very good if you have scars and also, for those of you with oily skin since it has a very matte finish. Think of it like actual paint primer when you paint a wall, you add primer and it covers up the color under while giving the finished paint a better look.  Primer you will love!


Application of foundation: Always start at the center of your face, by applying it on your cheeks and forehead. Finish your application by blending outward. 




Ladies, if you would like a free color consultation, if you are confused or would just like your makeup done for a special occasion. Don't be afraid to email me at Jalmonte101@gmail or at jalmonte@marykay.com. I can hook you up! :-)